Medware Advisory · By appointment

The AI guide for healthcare leadership.

An eight week mentorship engagement for leaders of healthcare and pharmaceutical organisations. Plain language. No theatre. Built on the operator experience of having shipped nineteen AI products in healthcare.

Request a diagnostic → See how it works
Global Medical A.I Leaders
19
AI products shipped
33
Yrs pharma & healthcare software
6
Markets served
8 wk
Engagement length
Why this practice
Most of what is on offer is generic. This is the operator alternative.

Boards expect a position. Teams expect direction. Partners and regulators expect a coherent answer. The decisions in front of you are real, and the timeline is short.

Most executive AI offerings are generic training, vendor pitches, or theory. None of them were built by an operator who has shipped commercial AI products into your industry.

Medware Advisory is a working relationship, by appointment, with an operator who builds AI into healthcare every day.
What you walk away with

Four outcomes, written in plain language. None of them require you to learn to code.

01
You can lead conversations on AI, in any room.

Boardroom, executive team, doctors, pharmaceutical partners, regulators. You will be the most informed person in any of those rooms and you will sound it. Without overclaiming.

02
You personally produce more in less time.

Less email triage. Less meeting prep. Less rework. Less reading you do not have time for. The hours that AI gives you back go to the work only you can do.

03
Your attention is on the right AI bets.

You will know how to tell a high leverage application from an expensive demo. A written "yes" list and a written "no" list, with the reasoning behind each.

04
You are fluent, not technical.

You will know what a competent person needs to know to make the right decisions and the right hires. That is where the line is drawn.

How we work together

Five engagement formats. Pick the one that fits the work in front of you.

All prices indicative in AUD. International (UK, US, Canada, Singapore) is quoted in local currency at the premium tier and includes an optional immersion week.

One to one mentorshipCEO, executive, director
Eight weeks. Six private working sessions plus between session access. The flagship engagement.
From AUD $24,0008 weeks
Team programsExecutive & commercial teams
Eight weeks. Workflow Discovery interviews, four team sessions, individual check ins. Pre and post KPI measurement.
From AUD $32,000Up to 8 participants
Board & executive sessionsSingle event
A confidential 60 to 90 minute session that resets the room's posture on AI for the next twelve months.
From AUD $8,500Per session
KeynoteConferences & offsites
Plain language, executive grade, no theatre. Healthcare and AI specialist keynote, 45 to 60 minutes.
From AUD $10,000Per keynote
Monthly retainerAfter the eight week engagement
Standing access. One monthly working session, between session access, quarterly written AI posture brief.
From AUD $5,500Per month
About the founder

Matt Martin. Operator first, advisor second.

Most people advising healthcare leadership on AI have not built anything with it. Matt has built nineteen products with AI as a daily working partner, across four operating companies. He came to that work from the inside of the industry, not from outside it.

Seventeen years in pharmaceutical sales and management, followed by sixteen years building healthcare software used by doctors, hospitals, and pharmaceutical companies. Across those two careers, Matt has worked with nearly every major pharmaceutical company in Australia, Pfizer and Vertex in the United States (Vertex on a global basis), Takeda across the Middle East, and many others throughout Europe.

Today, that operating relationship continues through the Medware Group. Pfizer Australia is a customer of Medflow and Medcast Media. Novo Nordisk is a Medcast sponsor. InServio is a customer of both Medcast and Medflow. Two further engagements are currently in negotiation, one with a top-tier global pharmaceutical company and one with a major United States software company. Four working papers on AI in healthcare are currently in review.

Matt Martin
33
Yrs pharma & healthcare software
4 / 19
Companies / products
6
Markets served
Pharmaceutical relationships, past and present
Pfizer · Vertex · Takeda · Novo Nordisk · InServio · and others across Australia, the United States, the Middle East, and Europe.
linkedin.com/in/matt-martin-34345914 · Sydney, Australia
Begin here

Two ways to begin.

Start with a ninety minute diagnostic to confirm the fit, or reserve a place in an eight week engagement directly. Held in person where possible. Video where not.

Option 1 · Diagnostic first
Ninety minute diagnostic.
The fastest way to know whether this is the right work, and the right fit, for you. Held in person where possible. Video where not.
AUD $2,50090 min
Applied as a credit against the eight week engagement if you proceed.
Book a diagnostic →
Option 2 · Straight to engagement
Eight week engagement.
For leaders who already know the shape of the work they need. Six private working sessions plus between session access. Includes a written AI posture brief.
From AUD $24,0008 weeks
Reserve a start date directly. Diagnostic step is optional.
Limited capacity. Up to two concurrent engagements, with a maximum of three overlapping in any window. Eight engagements per year.
Reserve a place →
Not sure which? Most clients begin with a diagnostic. If, after the ninety minutes, both parties want to continue, the $2,500 is credited against the eight week fee and a start date is locked in on the spot.
All times Australian Eastern. International clients welcome to request alternative times in UK, US, Canada, or Singapore business hours.